Lui, Années Érotiques (book)

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Lui, Années Érotiques (book) by Philippe Roure. Editions Gründ, 2018. Very good condition except for some marks on covers. Hardcover, 240 pages. Dimensions: 23.3 cm × 29.8 cm × 2.7 cm. French text.

Famous French glamour magazine. Jacques Lanzmann as editor-in-chief, a cinema section run for a time by François Truffaut, renowned contributors, unpublished short stories by Boris Vian or Ray Bradbury… and girls, short or scantily clad… But not just any girls: Valérie Lagrange, Mireille Darc, Jane Birkin, Marlène Jobert, Brigitte Bardot, Claudia Cardinale, Jane Fonda… Charm, glamour, hedonism and culture: such a magazine existed. Its name was Lui. When its first issue appeared in November 1963, Lui was the first magazine of its kind in France. Former Paris-Match photographer Daniel Filipacchi, who became a successful press publisher with Salut les copains, makes no secret of it: his goal is to create a French Playboy.

A quality monthly magazine that brings together contemporary authors and addresses culture, literature, politics, the art of living… and sex. Lui defined itself from the start as the magazine for the modern man, and, like its model across the Atlantic with a rabbit, it adopted a mascot: a cat. In 1970, Lui had 400,000 readers each month. In November 1963, the first issue of a pioneering magazine appeared on newsstands: Lui. It was aimed at men, and by its creator’s own admission, it was intended to be a copy of its American neighbor Playboy. Born in the prudish France of the 60s, Lui plays with the forbidden, peels back more and more of his models over the years, then bows out some twenty years later. A witness of our society that spans three decades..

Feel free to check out the additional photos at the top left, thank you!

If you prefer to pay in euros, =before= you start ordering, you must click on the word “Français” in orange, under the main photo above, which will redirect you to the same description in French and payment in Euros.